Custom Kraft Paper: Branded, Sustainable Wrapping and Lining Paper for Every Business
Custom kraft paper is one of the most versatile packaging materials in use across retail, e-commerce, food service, and gifting. Whether it functions as wrapping tissue inside a gift box, a branded table liner in a cafe, a product cushion in a mailer, or a printed sheet wrap around a clothing purchase, kraft paper extends your brand identity to every surface of the customer experience. Its natural brown texture communicates sustainability and craftsmanship, and its compatibility with a wide range of printing methods means brands can achieve anything from minimal single-color stamping to richly detailed full-color pattern printing. Teal Packaging works with manufacturing partners to produce custom printed kraft paper rolls and sheets with free shipping to the US, Canada, UK, and Australia, starting from a minimum of 50 units.
Materials and GSM Options for Custom Kraft Paper
The gsm (grams per square meter) of custom kraft paper determines its weight, feel, and application suitability. The following options are available:
- 40 gsm kraft paper: Very lightweight and semi-translucent, commonly used as a tissue-style wrap inside boxes or as a void fill layer. Tears cleanly and gives a soft, artisan appearance.
- 60 gsm kraft paper: A versatile mid-weight option used for product wrapping, single-item gift wrap, and cafe or bakery paper. Provides enough opacity for clear print results while remaining easy to fold and tear.
- 80 gsm kraft paper: Heavier and more durable, suitable for counter rolls in retail environments, takeaway wrapping in food service, and shelf lining. Holds folds and creases cleanly.
- 90 gsm kraft paper: A premium weight suitable for specialty wrapping applications, branded butcher paper for restaurants, and deli-counter use. Substantial feel with excellent print surface.
- 120 gsm kraft paper: The heaviest option, used for kraft paper bags, reinforced wrapping sheets, and applications requiring significant tear resistance.
All kraft paper is unbleached natural brown unless otherwise specified. White kraft paper options are available in select gsm ranges. Soy-based inks are used for all custom printing.
Customization Options for Custom Kraft Paper
Teal Packaging offers extensive customization options for custom kraft paper orders:
- Print design: Your logo, brand pattern, typography, or seasonal artwork printed across the paper surface. Available in single-color, two-color spot, or full-color CMYK.
- Roll or sheet format: Paper is available in rolls for counter dispensing in retail or food service, or in pre-cut flat sheets for use inside boxes and as individual product wraps.
- Custom roll dimensions: Roll width, length, and core size can all be specified to suit your dispenser or packaging line requirements.
- Sheet dimensions: Custom cut sizes for precise fit inside mailer boxes, gift boxes, or retail bags.
- Repeat pattern design: All-over repeat patterns of logos, icons, or abstract graphics across the full paper surface for a premium branded wrapping experience.
- Foil print elements: Spot foil printing in gold or silver for accent elements on sheets used in gifting applications.
Every order includes free design support. Our team can build repeat pattern layouts from your logo or existing brand assets and prepare a proof for review before production begins.
Standard Sizes for Custom Kraft Paper (Inches)
Common sheet and roll dimensions available for branded kraft paper orders include:
- Sheet: 12 x 18 inches - standard gift wrap sheet size for individual product wrapping
- Sheet: 18 x 24 inches - larger format for wrapping apparel or bulkier items
- Sheet: 24 x 36 inches - oversized sheet for full clothing wrap or interior box lining
- Roll: 12 inches wide x 100 feet - small counter roll for boutique retail or bakery use
- Roll: 18 inches wide x 200 feet - standard retail counter roll
- Roll: 24 inches wide x 300 feet - large format roll for high-volume food service or retail wrapping
Custom widths and lengths are available. For brands looking to complete their packaging ecosystem, explore our custom mailer boxes and gift boxes that pair naturally with branded kraft tissue and wrapping paper.
Sustainability in Custom Kraft Paper Production
Kraft paper is among the most sustainably produced and post-consumer-recyclable packaging materials available. Teal Packaging reinforces this with additional sustainability measures:
- FSC-certified paper stock: All kraft paper is sourced from Forest Stewardship Council-certified supply chains, guaranteeing responsible harvesting and reforestation at origin.
- Soy-based inks: All printing uses soy-derived inks, reducing VOC emissions and making printed sheets more compatible with paper recycling processes than petroleum-ink-printed alternatives.
- Fully recyclable and compostable: Uncoated kraft paper is accepted in curbside paper recycling and is compostable in commercial composting facilities. It is one of the few packaging materials genuinely compatible with both recovery pathways.
- Unbleached natural fiber: Natural kraft paper requires less chemical processing than bleached white paper, resulting in a simpler and less chemically intensive production process.
For related sustainable packaging, see our custom kraft boxes and retail boxes for a cohesive eco-conscious packaging range.
How to Order Custom Kraft Paper from Teal Packaging
The ordering process is designed to be clear and well-supported:
- Request a quote: Complete the on-page quote form with your preferred format (sheets or rolls), dimensions, gsm weight, quantity, and print design requirements.
- Design review and proof: Share your artwork or brief our free design team to create a layout. A digital proof is prepared and issued for approval before production begins.
- Production: Standard turnaround is two weeks from proof approval. Production takes place with specialist manufacturing partners experienced in custom paper printing.
- Free shipping: Finished paper ships free to addresses in the US, Canada, UK, and Australia.
The minimum order quantity is 50 units (sheets or rolls). Pricing is volume-dependent and scales favorably for larger orders.
Frequently Asked Questions About Custom Kraft Paper
What is the difference between kraft paper and tissue paper?
Kraft paper is produced from wood pulp through the kraft chemical process, which preserves the long cellulose fibers, resulting in a strong, tear-resistant sheet. Standard kraft paper is brown and unbleached. Tissue paper is much lighter and more delicate, typically 17 to 20 gsm, and is used primarily as a decorative layer inside gift boxes. personalized kraft paper is used across a wider range of functional and decorative applications due to its greater strength. For related packaging needs, explore our subscription packaging.
Can kraft paper be printed with a full all-over repeat pattern?
Yes. All-over repeat pattern printing is one of the most popular uses of branded kraft paper, particularly for gifting and retail brands. Logos, abstract patterns, hand-drawn illustrations, and seasonal motifs can all be laid out in a repeating pattern across the full paper surface. Our design team can create the repeat layout from your existing brand assets.
Is personalized kraft paper suitable for food contact?
Natural unbleached kraft paper is commonly used in food service for wrapping sandwiches, burgers, pastries, and other food items. For direct food contact printing applications, food-safe ink specifications apply. Specify the food service application when requesting your quote and the appropriate ink and paper specification will be confirmed for your use case.
What is the minimum order quantity for personalized kraft paper rolls?
The minimum order quantity is 50 units, whether ordering sheets or rolls. For rolls, this means a minimum of 50 individual rolls of the specified dimensions. If you need a smaller quantity to test a design before a large production run, contact us to discuss sample options.
Can I order both rolls and sheets in the same order?
Yes. If your operation uses both counter rolls (for in-store wrapping) and flat sheets (for interior box lining or individual product wrapping), both formats can be quoted and produced in the same order cycle. Each format is priced independently based on its dimensions, gsm, and quantity.