Packaging That Matches the Intimacy of Your Product
Lingerie is a product built around emotion. Whether it is a gift, a self-treat, or a daily wardrobe essential, the packaging experience shapes how a customer feels about what is inside. Custom lingerie boxes are not just containers. They are the first physical touchpoint of your brand, and they need to communicate luxury, care, and quality before the tissue paper is even pulled back. At Teal Packaging, we design and produce custom lingerie boxes that feel as considered as the garments they hold.
From delicate lace bralettes to full coordinated sets, lingerie comes in a wide range of silhouettes and folded dimensions. Your packaging needs to accommodate that variety while keeping the garment looking pristine on arrival.
Our team works with intimates brands of all sizes, from independent designers to growing e-commerce labels, to build boxes that balance elegance with practicality. With free design support, a two-week turnaround, a minimum of 50 units, and free shipping to the US, Canada, UK, and Australia, launching or refreshing your lingerie packaging is straightforward.
Materials for Premium Lingerie Packaging
The material you choose for your custom lingerie packaging sets the tone for the entire unboxing experience. Teal Packaging offers board and rigid options to match every brand tier, from accessible everyday essentials to high-end gift-worthy pieces.
- White SBS paperboard (350-400 gsm): The standard choice for lingerie boxes. Bright white surface holds color beautifully, supporting detailed photography, gradient printing, and fine typography. Coated finish gives the board a clean, retail-ready look straight off press.
- Kraft paperboard (300-350 gsm): Natural brown surface for brands with an eco or organic positioning. Works well with minimalist design approaches and earthy tones. FSC-certified and recyclable.
- Rigid chipboard (1200-2000 gsm): The premium tier. Wrapped in specialty papers including matte, gloss, or textured finishes. Used for gift lingerie sets, special occasion packaging, and brands where the box itself is part of the product experience. Often kept and reused by the customer.
- Magnetic closure rigid boxes: Add magnetic strip closures to rigid boxes for a satisfying, high-end open and close. Particularly effective for gifting and holiday collections.
All materials are FSC-certified and printed with soy-based inks, making your lingerie boxes both beautiful and responsibly sourced.
Customization Options for Lingerie Boxes
Every element of your custom lingerie box can be tailored to your brand identity.
Our design support team provides full assistance from concept through press-ready artwork at no additional cost.
- Box styles: Two-piece rigid lid and base, magnetic closure rigid, drawer-style slide box, tuck-end folding carton, and apparel-style folding box with ribbon. Each style creates a different unboxing rhythm and suits different retail environments.
- Printing: Full CMYK color printing and Pantone spot color matching. Interior printing adds brand messaging, care instructions, or romantic copy inside the lid for an elevated unboxing moment.
- Finishes: Matte laminate for a modern, understated look. Gloss laminate for a more traditional luxury feel. Soft-touch laminate for a velvety surface that is tactile and memorable. UV spot coating for selective gloss highlights. Foil stamping in gold, silver, rose gold, or blush tones for brand marks or decorative borders. Embossing and debossing for textural logo treatments.
- Ribbon pulls: Satin or grosgrain ribbon attached to the lid or tray for elegant opening. Popular in gift-positioned lingerie packaging.
- Tissue paper and inserts: While not a box component, we can advise on tissue and insert configurations that complement your box structure and keep garments presented neatly inside.
- Logo and branding: Printed, foiled, or embossed logo placement on lid, base, inside panels, and ribbon can be designed as a cohesive brand system across the full package.
Standard and Custom Sizes for Lingerie Packaging
Lingerie packaging needs to match the folded dimensions of the garment while leaving enough room for tissue wrap without creating a bulky, oversized box. Below are common reference sizes, all of which are fully adjustable to your specific products.
- Bralette or bra box: Approximately 10.0 x 8.0 x 2.0 inches (exterior)
- Panty or brief box: Approximately 8.0 x 6.0 x 2.0 inches (exterior)
- Coordinated set box: Approximately 12.0 x 10.0 x 3.0 inches (exterior)
- Lingerie gift set with multiple pieces: Approximately 14.0 x 10.0 x 4.0 inches (exterior)
- Stocking stuffer or mini set: Approximately 6.0 x 5.0 x 1.5 inches (exterior)
If you sell multiple product categories with different folded sizes, we can produce a range of box sizes within a single order run, maintaining consistent branding across formats. For brands that also sell apparel beyond intimates, see our custom retail boxes and custom gift boxes for complementary packaging options.
Sustainability for Lingerie Packaging Brands
Customers buying lingerie, especially from independent and direct-to-consumer brands, are increasingly conscious of packaging waste. Choosing custom lingerie boxes made from FSC-certified materials and printed with soy-based inks is a meaningful step toward reducing your brand's environmental footprint. Teal Packaging uses only responsibly sourced boards and low-emission inks across all product lines.
Rigid boxes in particular have a long life beyond the original purchase. A well-made lingerie box becomes a keepsake or storage box for the customer, extending its useful life and reducing waste. If full recyclability is a priority, our SBS and kraft tuck-end boxes are curbside recyclable and can be designed with water-based coatings instead of plastic laminate to keep them fully paper-based.
We help brands communicate their sustainability choices honestly. If your box is recyclable, compostable, or made from recycled content, we can include on-pack certifications and messaging that reflect those claims accurately.
How to Order Custom Lingerie Boxes
Starting your custom lingerie box order takes a few straightforward steps. Here is the process from first inquiry to delivery at your door.
- Step 1 - Share your brief: Tell us your garment dimensions when folded, your preferred box style, quantity, and any design direction or existing brand assets. If you have a mood board or reference boxes you like, share those too.
- Step 2 - Design and dieline: Our team creates a structural dieline and applies your brand design. You receive a digital proof for review and approval before production starts.
- Step 3 - Approve and produce: Once you are happy with the proof, production begins with our manufacturing partners. Quality checks are conducted throughout the run to ensure consistency across your full order.
- Step 4 - Delivery in two weeks: Your boxes ship free to the US, Canada, UK, or Australia. Standard orders arrive in approximately two weeks from approval. Rigid box orders or specialty finish orders may require slightly longer lead times.
Minimum order is 50 units. Design support, dieline creation, and shipping are included at no additional charge.
Frequently Asked Questions About Custom Lingerie Boxes
What is the best box style for gifting lingerie?
Rigid two-piece lid and base boxes or magnetic closure rigid boxes are the most popular for gift positioning. They feel substantial and luxurious in the hand, create a memorable unboxing moment, and are often kept by the recipient as a storage box afterward. Drawer-style slide boxes are also very effective for gift sets. For everyday retail packaging with a lighter price point, a high-quality tuck-end box in SBS with premium finishing can achieve a premium look at a more accessible cost.
Can I print inside the box lid?
Yes. Interior lid printing is one of the most impactful ways to create a branded unboxing experience. Common interior treatments include brand messaging, a personal note printed in script, a photograph, pattern, or color block that contrasts with the exterior. Interior foil stamping and spot UV are also possible on rigid boxes.
Can you produce different sizes in the same order?
Yes. If your lingerie range includes different product types that require different box sizes, we can produce multiple sizes within a single order as long as each size meets the 50-unit minimum. This allows you to maintain consistent branding across your full packaging lineup without placing separate orders.
Do you offer ribbon pulls and tissue paper?
Ribbon pulls are available as a structural feature on rigid boxes, either sewn through the tray or attached to the lid panel. We can advise on ribbon color and material to match your design. While branded tissue paper is not our core product, we can point you toward options that coordinate with your box design.
How does free design support work?
Our design team works with you from start to finish at no extra charge. If you have complete artwork, we prepare it for print. If you have a logo and rough direction, we design the box from scratch. If you have nothing at all, we ask a few questions about your brand and aesthetic and develop initial concepts for your review. There are no design fees added to your invoice.
