Shelf Talkers are small custom-printed cardstock signs that clip or mount to retail shelving to call out a product, price, or claim right at the point of decision. They are made for brands and merchandisers who want to interrupt the scan and win the pickup.
A printed shelf talker does the selling where it counts - inches from the product, in the buyer's line of sight. Bold full-color graphics flag a new flavor, a promotion, or a key benefit, helping a single SKU stand out in a crowded set. CPG brands, retailers, and field-marketing teams use them for price callouts, cross-merchandising, and seasonal tie-ins.
Materials & Specifications
- Material: SBS white or kraft paperboard, 300-400gsm
- Printing: full-color CMYK
- Finishing: matte or gloss lamination, spot UV, foil accents, optional die-cut shapes
- FSC option: FSC-certified paperboard available
Best Used For
- Price and promotion callouts at the shelf edge
- New product and new flavor flags for CPG brands
- Cross-merchandising and seasonal campaign signage
Printing & Finishing
Laminate matte or gloss for a wipe-clean surface that survives store handling. Layer spot UV or foil accents on logos and headlines for a finish that catches store lighting, and die-cut a custom outline so your sign reads as part of the brand, not the fixture.
Why Order from Teal
Teal is a US-based custom packaging manufacturer with a 50-unit minimum (100+ for specialty rigid only). Shelf Talkers come with free design help, free US shipping, and full-color CMYK printing. Pick 7-business-day standard production or a 5-day rush, add the FSC-certified paperboard option, and start with a free sample kit (just $19.99 shipping, credited to your first order). Quotes land within 4 business hours.
FAQ
What's the minimum order quantity? The standard minimum is 50 units; 100+ applies only to specialty rigid packaging.
How long is production? Standard production runs 7 business days, with a 5-day rush option available.
Can I get a sample? Yes. Order a free sample kit (just $19.99 shipping, credited to your first order).
Want one for your set? Request a free quote and we'll reply within 4 business hours.
How to Order Shelf Talkers
Ordering custom shelf talkers is simple:
- Submit a quote request with your dimensions, quantity, and design references
- Receive quote guidance within one business day
- Send your artwork or work with our design team (free dieline + 2 revision rounds)
- Approve the digital proof and production begins
- Standard production takes 7 business days after proof approval; complex or high-volume orders may require 10-14 business days
